Back-to-school 2021: three standout in-store activation

by DailyBriefers
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Retailers prepared for a strong back-to-school season in 2021, with Mastercard SpendingPlus projecting retail sales would grow by 12% during the back-to-school period (August 16 to September 19) compared to 2019.
In our Back-to-school, 2021 report we explore back-to-school initiatives…

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