Jamaica is gearing up to welcome tourists for summer vacations, with an exciting lineup of events that showcase the best of the island’s music, culture, and food. The highlight of the season is the 31st annual Reggae Sumfest, the largest reggae festival in the Caribbean, taking place in Montego Bay from July 14-20th.
Minister of Tourism, Jamaica, Hon. Edmund Bartlett, expressed excitement for the summer season, stating that the island is well-equipped to welcome both new and returning visitors. The goal is to attract up to 4.5 million visitors and generate billion in revenue by 2025.
Director of Tourism, Jamaica, Donovan White, emphasized the diverse offerings for visitors, from lively festivals and authentic cultural experiences to unspoiled nature and tranquil resorts. The island aims to cater to all types of travelers, whether they seek relaxation or adventure.
In addition to Reggae Sumfest, other summer event highlights include the Jamaica Rum Festival on July 18, showcasing the island’s world-renowned rum alongside Jamaican cuisine, art, and live music. The Portland Paradise Weekend from August 2-5 offers a four-day extravaganza in one of Jamaica’s natural havens, featuring over-the-top parties and guided nature excursions. Dream Wknd from August 2-6 promises a week-long party experience with live music from top artists in various genres.
For those seeking a ultimate destination party experience, Best Weekend Ever! from August 2-6 offers six unique events, including a brunch, soca dance fest, and beach celebration in Ocho Rios. With a jam-packed event calendar, Jamaica is set to provide an unforgettable summer experience for locals and visitors alike.
