During the pandemic, a new business venture emerged for me as I began selling handmade treats online. The sales of these treats have grown tremendously, to the point where I am now facing a space shortage at home due to the high demand.
Considering the possibility of expanding this business further by opening a shop with more room, I am hesitant due to concerns about the costs involved, particularly business rates. The idea of testing out a physical store for a year to see its viability is appealing, but the lack of information on available grants or support for such a venture is a roadblock.
Navigating through the challenges brought on by the pandemic, many businesses have had to adapt and evolve to survive. Starting a business during this time, especially in the online space, has proven to be successful for many entrepreneurs. The key is finding a niche and a customer base, which you seem to have done effectively.
As you contemplate the expansion of your business, it is important to carefully consider the financial implications. While it is natural to want to grow, it is crucial to ensure that the increase in fixed costs will be offset by higher profits. Understanding the difference between turnover and profit is essential in making informed decisions about scaling up.
When it comes to commercial properties, business rates can be a significant expense, particularly for larger premises. It is worth exploring options such as smaller premises that qualify for business rates relief or negotiating flexible lease terms with landlords to mitigate financial risks.
In addition to rent and rates, there are various other expenses to consider when opening a physical store, including insurance, staff costs, and utilities. If expanding from home is a viable option for your business, it might be a more cost-effective solution in the short term.
Exploring alternative avenues for growth, such as selling at food fairs or markets, can provide insights into the market demand without committing to fixed premises. Seeking advice from local councils or Business Growth Hubs can also offer support in terms of business planning, financing, and expansion strategies.
While the prospect of opening a shop is exciting, it is essential to weigh the costs and benefits carefully. Remember that success in business is not about being perfect but about making informed decisions that align with your goals and profitability. Whether you choose to expand or continue operating from home, I wish you success in your entrepreneurial journey.