Paysera, a leading fintech company catering to over 13,000 e-shops, has recently announced the integration of Apple Pay into its payment solution. This new feature allows online merchants to accept payments and enables buyers to make e-commerce transactions using Apple Pay.
This integration means that users of iPhones, iPads, Apple Watches, or Macs can now enjoy a seamless and secure payment experience when shopping at Paysera-supported e-shops that accept card payments. By selecting Apple Pay as their payment method, buyers can quickly confirm transactions using biometric data (Touch ID, Face ID) or their device’s PIN code.
According to Justina Sidlauskienė, Deputy CEO of Paysera, “Mobile devices have become essential for online shopping, and Apple Pay offers a simple, secure, and fast solution for buyers. This can potentially lead to higher conversion rates for e-shops and expand their reach to international customers who prefer alternative payment methods.”
With over 500 million Apple Pay users worldwide and continuous growth in their numbers, integrating Apple Pay into the payment options is a strategic move for online merchants looking to attract more customers. E-shops already collecting card payments through Paysera can easily offer Apple Pay as an additional payment option, while merchants new to card payments will have Apple Pay automatically activated once they start accepting card payments through Paysera.
Looking ahead, Paysera has plans to introduce Google Pay integration for its e-shops by autumn 2024, providing customers using Google Pay-enabled smart devices with more payment options. Paysera currently offers over 100 payment channels to European online stores, allowing them to accept payments from customers seamlessly.