Casper, a well-known mattress brand, has introduced a new lineup of five models to cater to consumer feedback. These new mattresses offer temperature control, ergonomic support, various comfort feels, and are available at different price points.
The new mattress collection includes Casper One, Casper Dream, Casper Dream Max, Casper Snow, and Casper Snow Max. Prices range from 5 for Casper One to ,995 for the Snow Max, with a 20% discount on each queen mattress when purchased online.
In celebration of its upcoming 10th anniversary in April, Casper has replaced older models like the Original and the Wave Hybrid with these new offerings. The brand is promoting the launch of these new beds as “All new. All Cozy,” emphasizing that they represent an improvement in their product range.
A spokesperson from Casper stated, “At Casper, we’re always looking for ways to improve our products to give our customers their best sleep possible. This new lineup is based on consumer feedback and designed to cater to a variety of preferences and price ranges.”
The introduction of these new mattresses follows the recent appointment of Joe Megibow, former CEO of Purple, as the new CEO of Casper. The company aims to provide a wide range of options for consumers, including foam and hybrid builds with features like cooling technology and enhanced support levels.
Each mattress in the new lineup offers unique features tailored to different preferences. For example, Casper Dream Max includes zoned support and pocketed flex coils for reduced motion transfer, while Casper Snow Max features HeatDelete cooling bands for additional temperature control.
Overall, Casper’s new mattress lineup aims to provide customers with a comfortable and customizable sleep experience, reflecting the brand’s commitment to continuous improvement and consumer satisfaction.